Dr. Fareeda Ibad

Shahjahan S. Karim Academic Writing Center

Associate Professor & Senior Fellow

Tutoring Hours: Daily : 09:00 Am – 03:00 Pm

fareeda.ibad@iobm.edu.pk 

Dr. Fareeda Ibad, Associate Professor and Senior Fellow at the Shahjehan S. Karim Academic Writing Center, College of Economics and Social Development, holds a PhD degree in Education from the Institute of Business Management, Karachi and an MPhil degree in Education from the same institution. Her Master’s degree is from the University of the Punjab, Lahore in English. Her professional experience of 45 years includes teaching English and Communication to adult learners in diversified contexts. She has worked at the Pakistan American Cultural Center in the capacity of language teacher, Officer-in-charge, teacher trainer and curriculum coordinator. She has also worked at the British Council in the capacity of IELTS examiner and trainer, and ICFE examiner. Her communication teaching experience of 29 years includes teaching at both BBA and MBA levels. Her additional training experience is in the field of testing in ELT and professional and academic writing. She is on the Editorial Review Board of International Journal of Education and Culture (IJEC), Untested Ideas Research Center, Niagara, N.Y, USA. Her research interests lie in the areas of Communication and Education; and she has several research papers to her credit. She has worked in the areas of curriculum development, soft skills development, teacher training in pedagogy, business communication, and as an ELT trainer. Currently, she is teaching academic writing at all levels and across the curriculum.

  • 1974 MA (English) University of the Punjab, Lahore
  • 2014 M Phil (Education) Institute of Business Management, Karachi
  • 2019 PhD (Education) Institute of Business Management, Karachi
  • 9/1998 – present, Institute of Business Management, Associate Professor, Senior Fellow
  • 8/1991 – 8/2007, Greenwich University, Assistant Professor
  • 5/1996 – 8/1998, Iqra University, Lecturer
  • 1/2004 – 6/2007, British Council, IELTS Examiner
  • 8/1996 – 8/2005,  City School, Teacher A Level, General Paper
  • 1/2004 – 8/2001, Pakistan American Cultural Center, English Teacher/ Coordinator
TRAINING’S CONDUCTED
  • IELTS & ICFE Examiner, British Council, 2004 -2007
  • IELTS Trainer, British Council & IoBM, 2004 – present
  • Soft Skills for USAID – Train the Trainer, 2011
  • Report Writing Skills, Engineering Associates, 2010
  • Teacher Trainer at the City School, 1998 – 2007
  • Teacher Trainer at the Pakistan American Cultural Center, 1980 – 2007
  • Communication Skills, Dewan Group, 1995
GUEST SPEAKER

Resource person for Talk World/Career Pakistan sponsored guest speaker series, 2017

PROFESSIONAL INSTITUTION MEMBERSHIP
  • Member: International Communication Association (ICA)
  • Member: Society of Pakistan English Language Teachers (SPELT)
  • Member: Exploring Leadership and Learning Theories in Asia (ELLTA)
  • Member: International Association of Teachers of English as a Foreign Language (IATEFL)
WORKSHOPS ATTENDED
  • The Science and Art of Teaching and Learning, October 13, 2018
  • Intellectual Property Rights: Awareness and Procedures, March 27, 2018, ORIC-EMEC, IoBM
  • Big Data Analytics, March 28 – 29, 2017, IoBM
  • Clubs not Classrooms, December 15, 2016, IoBM
  • EAP Writing, December 17 & 24, 2016, SPELT
  • English Language Training Program: Learn to Publish Workshop, Exploring Leadership and Learning Theories in Asia (ELLTA), December 2, 2016
  • Experiential Learning in Business Education (February, 2013 –  IoBM)
  • Research Methodology (April, 2013 – IoBM)
  • Statistical Methods: Theory and Practices (July, 2012 – IoBM) Learning and Teaching
  • Leading a Team (April, 2011 – IoBM)
  • Microsoft Office 2007 (January, 2010 – IoBM)
  • Research Methodology (December, 2010 – IoBM)
  • ELT in a Changing World: Innovative Approaches to New Challenges (January, 2011 – AKU IED, CEL)
  • Teaching and Learning Written English (October, 1998 – SPELT)
  • 13th International ELT Conference (November, 1997 – SPELT)
  • O-Level English Language Teacher Training (October, 1997 – Cambridge University)
  • English as a Second Language Teaching (June, 1997 – Pakistan American Cultural Center)
  • Effective Teaching Skills (October, 1996 – The City School)
  • Dynamics of Human Learning (October, 1996 – The City School)
  • Library as a Teaching Tool (October, 1996 – The City School)
  • Individual Learning Styles (October, 1996 – The City School)
  • 12thInternational Conference (October, 1996 – SPELT)
  • 11thInternational ELT Conference (October, 1995 – SPELT)
  • Advanced Writing Skills (June, 1995 – SPELT)
  • Introduction to Linguistics (September, 1990 – Pakistan American Cultural Center)
  • Developing Critical Skills in Reading (May, 1990 – Pakistan American Cultural Center)
  • Teaching Advanced Writers to Edit their Writing (May, 1990 – Pakistan American Cultural Center)
  • Acquisition of Grammar through Communicative Activities (May, 1990 – Pakistan American Cultural Center)
  • Teaching of English as a Foreign Language Workshop (May, 1984 – Pakistan American Cultural Center)
  • Techniques for Teaching Vocabulary (April, 1990 – Pakistan American Cultural Center)
  • Effective Use of Integrated Skills for Communicative Teaching (April, 1987 – Pakistan American Cultural Center)
  • New 900 In-service Workshop (April, 1997 – Pakistan American Cultural Center)
  • Intensive Seminar / Workshop on EFL (April, 1986 – Pakistan American Cultural Center)
  • Intensive ELP Workshop (April, 1985 – Pakistan American Cultural Center)
  • In-service Teaching Workshop (April, 1982 – Pakistan American Cultural Center)
  • In-service Teaching Workshop (February, 1981 – Pakistan American Cultural Center)
  • Pilot Project: Welcome to English (August, 1980 – Pakistan American Cultural Center)
  • Pilot Project: New Horizons in English (August, 1980 – Pakistan American Cultural Center)
  • Learning and Teaching EAP Writing, December 17 & 24, 2016, SPELT.
  • English Language Training Program: Learn to Publish Workshop, Exploring Leadership and Learning Theories in Asia (ELLTA), December 2, 2016

RESEARCH INTERESTS

  • Communication
  • Education
PUBLICATIONS
  • Ibad, F. (2018). Personality and ability traits of teachers: Student perceptions. Journal of Education and Educational Development, 5(2), 162 – 177.
  • Ibad, F., & Sharjeel, M. Y. (2017). Teacher effectiveness as perceived by students in higher education. Journal of Education & Humanities Research, 3(1), 110 – 132.
  • Ibad, F. (2017). Analysis of Pakistan’s higher education policy in terms of education. Pakistan Business Review, 19(1).
  • Ibad, F. (2016). Student perceptions about the professional competence of university faculty members: Evidence from Pakistan. International Journal of Education and Social Sciences, 4(2).
  • Ibad, F. (2016). Ghazali’s educational perspective: Myths and realities. Pakistan Business Review, 18(2).
  • Ibad, F. (2016). Teacher professional education and development: A case study. International Journal of Experiential Learning and Case Studies, 1(1).
  • Ibad, F. (2014).Differences between university prospectus-claimed facilities and real physical facilities. Pakistan Business Review, 16(2).
  • Ibad, F. (2013).Role of communication in team effectiveness: A case study. Indian Streams Research Journal, 3(3). ISSN: 2230-7850
  • Ibad, F. (2013). What is global leadership? Book Review, Pakistan Business Review, 14(4).
  • Ibad, F. (2013). Leadershift. Book Review. Pakistan Business Review, 15(2).
  • Ibad, F. (2010). Promoting intercultural communication: An empirical study. Pakistan Business Review, 12(3).
  • Ibad, F. (2009). Promoting intercultural communication, Pakistan Business Review, 2(2).
  • Ibad, F. (1997).Testing in English Language Teaching, SPELT Newsletter, 12.
CONFERENCES
  • Modernization of Education in Pakistan: A Case Study, Annual International Conference on Social Sciences. Institute of Business Management, January 28 – 29, 2019
  • Teacher Effectiveness as Perceived by Students in Higher Education, 4thInternational Conference on Research in Education. University of the Punjab, November 23 – 25, 2016
  • Quality Improvement of ESP in Mechanical Engineering Program in Pakistan, 2ndInternational Conference of the Linguistic Association of Pakistan, Institute of Languages, University of the Punjab, October 18 – 20, 2016. (2nd Author)
  • Teacher Effectiveness as Perceived by Students in Higher Education, 4thInternational Conference on Research in Education, 4th Kuala Lumpur International Communication Education Language & Social Science Conference, July 23 – 24, 2016
  • Educational Development in a Changing World: Mysteries and Myths of the 21stCentury, Karachi, Pakistan. Paper titled ‘Differences between University Prospectus Claimed Facilities and Real Physical Faculties.’ November, 2013
  • International Symposium on Languages and Communication, in Izmir, Turkey. Paper titled ‘Promoting Intercultural Communication: An Empirical Study, June 2012
SERVICE ACTIVITY
  • Tutor, Shahjehan S. Karim Academic Writing Center, IoBM (2017-present)
  • Head of Department, Communication and Languages, IoBM (2008-2012 & 2014-2016)
  • Member, Board of Studies, Communication Department, IoBM (2008-2012 & 2014-2016)
  • Member, Board of Advanced Studies and Research, IoBM “
  • Member, Academic Council, IoBM                                                          “
  • Member, Management Committee, IoBM “
  • Member, Convocation Planning Committee, IoBM (2009-present)
  • Member, 20 Years Celebration Committee, IoBM (2015-2016)
  • Member, Discipline Committee, IoBM (2008-2012 & 2014-2016)
SERVICE AWARDS
  • Certificate of Appreciation for 25 years of dedicated service rendered with professionalism and commitment on the 40thanniversary of the Pakistan American Cultural Center, September, 2009.
  • Certificate of Appreciation for 15 years of meritorious service on the 30thanniversary of the Pakistan American Cultural Center, November, 1989.
 Institute of Business Management (IoBM)

 SSKCE Building: Room No. C-109, Institute of Business Management

Korangi Creek, Karachi Pakistan – 75190

 (+92-21)111-002-004

 Ext – 711

 fareeda.ibad@iobm.edu.pk